Campaign Monitor by Marigold Features
What are the features of Campaign Monitor by Marigold?
Integration
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications
Email Marketing
- Email and Mobile Preview
- Manage Email Lists
- High-Volume Sending
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses
Reporting & Analytics
- A/B Testing
- Basic Reporting
Templates
- Text and Themes
Edit
- Build
Logistics
- Analytics
Technology Glossary Features
View definitions of the features and discover new technology terms.
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Integration
Data Import & Export Tools | Based on 239 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Tools for importing/exporting data to/from the platform to support campaign setup and reporting. | 83% (Based on 239 reviews) | |
Integration APIs | Based on 184 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Supports extensibility through APIs to build and manage integrations with third-party tools. | 82% (Based on 184 reviews) | |
Breadth of Partner Applications | Based on 159 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. "Offers a wide range of plug-and-play integrations with third-party applications.
" | 78% (Based on 159 reviews) | |
CRM Integration | Integrates with CRM software, which can help provide context to your mailing lists. 56 reviewers of Campaign Monitor by Marigold have provided feedback on this feature. | 79% (Based on 56 reviews) | |
Social Media Integration | Integrates with Social Media platforms, which can help expand your reach. This feature was mentioned in 59 Campaign Monitor by Marigold reviews. | 77% (Based on 59 reviews) | |
E-Commerce Integration | Based on 54 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Integrates with e-commerce platforms, which can link directly to your online store. | 78% (Based on 54 reviews) |
Email Marketing
Email and Mobile Preview | Based on 524 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Make sure subscribers see email as intended. View emulated inboxes of major email providers and mobile devices (e.g., iOS, Android) to resolve rendering issues. | 89% (Based on 524 reviews) | |
Manage Email Lists | Based on 525 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. List management tools include importing and maintaining subscriber data. Manage list segmentation, profile attribute management, and delivery status. Subscribers self-manage preferences. | 82% (Based on 525 reviews) | |
High-Volume Sending | Based on 481 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Ability to send thousands of unique, personalized emails per second. | 86% (Based on 481 reviews) | |
Building and Personalizing Emails | Based on 521 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Tools for designing, editing, and personalizing email content for recipients. | 85% (Based on 521 reviews) | |
Sending Outbound Emails | Based on 519 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Supports the ability to send outbound email campaigns to external recipients. | 89% (Based on 519 reviews) | |
Manage Email Deliverability | Based on 497 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Maximizes inbox placement by managing spam compliance and sender reputation. | 85% (Based on 497 reviews) | |
Automated Email Responses | Based on 391 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Automatically respond to user actions or triggers with predefined email messages. | 82% (Based on 391 reviews) | |
Multi-user Account | Based on 130 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Enables multiple users to login to the same account to maintain a single account for your entire marketing team. | 85% (Based on 130 reviews) | |
Surveys | As reported in 98 Campaign Monitor by Marigold reviews. Ability to send secure and personalized survey invites to your contact list. | 81% (Based on 98 reviews) |
Reporting & Analytics
A/B Testing | Based on 366 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Run A/B tests on subject lines, areas of content (both images and text), from names, or send dates. | 84% (Based on 366 reviews) | |
Basic Reporting | Based on 500 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Basic campaign performance reporting such as delivery, open, click, and unsubscribe rates. | 86% (Based on 500 reviews) |
Administration
Template Creation | Process for administrator to create personalized email templates from scratch or incorporate and leverage existing templates. This feature was mentioned in 20 Campaign Monitor by Marigold reviews. | 95% (Based on 20 reviews) | |
Preset Template Availability | Quantity and quality of preset email templates for administrators to construct their own emails. This feature was mentioned in 19 Campaign Monitor by Marigold reviews. | 88% (Based on 19 reviews) | |
Custom Unsubscribe | Able to customize the unsubscribe templates, handler, and tracking. This feature was mentioned in 19 Campaign Monitor by Marigold reviews. | 88% (Based on 19 reviews) | |
Email Segmentation | See feature definition | Based on 19 Campaign Monitor by Marigold reviews. Able to segment transactional emails based on their purpose. | 89% (Based on 19 reviews) |
Detailed Server Logs | Detailed logs for tracking and debugging mail server activity. This feature was mentioned in 16 Campaign Monitor by Marigold reviews. | 92% (Based on 16 reviews) | |
Notifications | As reported in 19 Campaign Monitor by Marigold reviews. Alerts administrator whenever a pre-set event occurs. | 94% (Based on 19 reviews) |
Integrations
Webhooks | See feature definition | Integrates webhooks into emails to signal email status (i.e. sent, bounced, opened, etc.) This feature was mentioned in 15 Campaign Monitor by Marigold reviews. | 90% (Based on 15 reviews) |
Event Tracking API | API used to track the status of emails. 17 reviewers of Campaign Monitor by Marigold have provided feedback on this feature. | 89% (Based on 17 reviews) | |
Mail Send API | Based on 16 Campaign Monitor by Marigold reviews. API used to send emails (e.g. Web API, SMTP API) | 91% (Based on 16 reviews) | |
Spam Filter Testing | Testing to ensure emails do not go to recipient's spam folder. This feature was mentioned in 18 Campaign Monitor by Marigold reviews. | 86% (Based on 18 reviews) | |
E-Commerce Integration | Integrates with e-commerce platforms. | Not enough data | |
Email Marketing Integration | Integrates with email marketing providers to share captured lead data. | Not enough data | |
Domain Integration | Allows companies to connect landing pages to their existing domain. | Not enough data |
Platform
Custom Tracking Domain | Based on 19 Campaign Monitor by Marigold reviews. Ability to define a custom domain from which emails are sent. | 91% (Based on 19 reviews) | |
Multiple Domains | Able to send emails from multiple domains. 17 reviewers of Campaign Monitor by Marigold have provided feedback on this feature. | 94% (Based on 17 reviews) | |
Dedicated IP | See feature definition | As reported in 17 Campaign Monitor by Marigold reviews. Ability to use a dedicated IP for deliverability. | 91% (Based on 17 reviews) |
Documentation | As reported in 17 Campaign Monitor by Marigold reviews. Availability and quality of documentation for API, code library, implementation, and set up. | 91% (Based on 17 reviews) | |
Sender Reputation Management | Ability for the platform to manage individual domain reputations. That way, senders with good sending practices are not penalized based on the sending practices of others. This feature was mentioned in 17 Campaign Monitor by Marigold reviews. | 84% (Based on 17 reviews) | |
Tracking & Reporting | Tracks emails sent and delivery rates and compiles them into standard reports. 20 reviewers of Campaign Monitor by Marigold have provided feedback on this feature. | 90% (Based on 20 reviews) | |
Enterprise Scalability | As reported in 19 Campaign Monitor by Marigold reviews. Provides features and infrastructure to allow scaling for large organizations. | 89% (Based on 19 reviews) | |
Performance and Reliability | As reported in 20 Campaign Monitor by Marigold reviews. Emails are consistently received and software performs reliably. | 94% (Based on 20 reviews) |
Diagnosis
IP Address | As reported in 12 Campaign Monitor by Marigold reviews. IP address quality analysis. | 82% (Based on 12 reviews) | |
Domains | Sending domain quality analysis. This feature was mentioned in 12 Campaign Monitor by Marigold reviews. | 86% (Based on 12 reviews) | |
Content | Based on 12 Campaign Monitor by Marigold reviews. Email content analysis. | 86% (Based on 12 reviews) | |
Policy Compliance | Determing email and domain compliance with policies such as DMARC. 12 reviewers of Campaign Monitor by Marigold have provided feedback on this feature. | 88% (Based on 12 reviews) |
Tracking
Processing Time | As reported in 12 Campaign Monitor by Marigold reviews. Measuring of delivery latency/processing time. | 92% (Based on 12 reviews) | |
Placement | Tracking which folder email appears in. 12 reviewers of Campaign Monitor by Marigold have provided feedback on this feature. | 88% (Based on 12 reviews) | |
Open Rate | Based on 12 Campaign Monitor by Marigold reviews. Tracking open rate across recipients. | 90% (Based on 12 reviews) | |
Time to Open | Based on 12 Campaign Monitor by Marigold reviews. Tracking time between delivery and open. | 85% (Based on 12 reviews) | |
Alerts | Notifications related to placement and opening. 12 reviewers of Campaign Monitor by Marigold have provided feedback on this feature. | 88% (Based on 12 reviews) |
Reporting
Campaign Performance | Measuring overall campaign performance across recipients. This feature was mentioned in 12 Campaign Monitor by Marigold reviews. | 86% (Based on 12 reviews) | |
Domain Reputation | Measuring overall reputation related to specific sending domains. This feature was mentioned in 11 Campaign Monitor by Marigold reviews. | 79% (Based on 11 reviews) | |
Brand Reputation | As reported in 12 Campaign Monitor by Marigold reviews. Measuring overall reputation of brand based on all email activity. | 82% (Based on 12 reviews) | |
Blacklist and Whitelist | Based on 12 Campaign Monitor by Marigold reviews. Tracking recipient tagging of domains for blacklists and whitelists. | 83% (Based on 12 reviews) |
Segmentation
A/B Testing | Provides native A/B testing for content and campaigns. | Not enough data | |
Customer Profiles | Allows users to build and analyze customer profiles. | Not enough data |
Targeting
Behavioral Targeting | Presents messaging depending on customer behavior. | Not enough data | |
Contextual Targeting | Presents messaging depending on customer context. | Not enough data |
Triggered Content
Geofencing | Content triggered by customer's given geolocation. | Not enough data | |
Triggered Emails | Emails triggered by customer activity or behavior. | Not enough data | |
Triggered Messages | Messages triggered by customer activity or behavior. | Not enough data |
Personalized Content
Recommendation Engine | Provides recommendations based on customer metrics. | Not enough data | |
Personalized Discounts | Calculates and presents customized discounts. | Not enough data | |
Website Personalization | Personalizes web experiences and presented content based on customer metrics. | Not enough data |
Templates
Text and Themes | Based on 142 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Allow users to edit text and themes on email templates | 87% (Based on 142 reviews) | |
Stock Images | Based on 104 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Provide a library of stock images to use for emails | 79% (Based on 104 reviews) | |
Proofing | Based on 117 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Offer email proofing capabilities | 87% (Based on 117 reviews) | |
Mobile Responsive | Based on 40 Campaign Monitor by Marigold reviews. Provide mobile responsive email templates | 90% (Based on 40 reviews) |
Edit
Pre-Made | Based on 125 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Offer pre-made email templates | 85% (Based on 125 reviews) | |
Build | Based on 137 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Allow users to create their own email templates | 88% (Based on 137 reviews) | |
HTML | Based on 120 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Use drag-and-drop HTML editing to create email templates | 87% (Based on 120 reviews) |
Logistics
Analytics | Based on 136 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Provide analytics reporting so that users can see how their campaigns perform | 88% (Based on 136 reviews) | |
Issues | Based on 125 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Allow for users to identify potential issues that would stop their emails from sending | 83% (Based on 125 reviews) | |
Integrations | Based on 113 Campaign Monitor by Marigold reviews and verified by the G2 Product R&D team. Integrate with email software or email marketing and marketing automation platforms | 85% (Based on 113 reviews) | |
Shareable Link | Ability to share email templates via a link to collect feedback on the created emails easily 36 reviewers of Campaign Monitor by Marigold have provided feedback on this feature. | 87% (Based on 36 reviews) |
Text Messaging
Bulk SMS | Enables users to send mass text message campaigns | Not enough data | |
Two-Way Text Messaging | Facilitates two-way text messaging to encourage consumer engagement and loyalty | Not enough data | |
Text Scheduler | Provides the ability to schedule single or bulk text messages to recipients on a specific date and time | Not enough data | |
Automatic Replies | Provides automatic text message replies to recipients | Not enough data | |
Automatic URL Shortening | Provides automatic URL shortening to use less characters via text | Not enough data | |
MMS Marketing | Sends out multimedia via text messages, such as coupons, pictures, and audio | Not enough data | |
Personalization | Offers features for personalizing text messages based on customer information or past behavior | Not enough data | |
Transactional SMS | Allows users to establish automated workflows and triggers to deliver transactional text messages | Not enough data |
Platform Basics
Editing Platform | Contains an editing form for emails or email codes for test submission | Not enough data | |
Spam Filter Testing | Has a dedicated spam filter testing feature, which tests the rate at which the email is sent through spam filters | Not enough data | |
A/B Testing | Has a dedicated A/B testing feature, which compares multiple email campaigns | Not enough data | |
Deliverability Testing | Has a dedicated deliverability testing feature, which tests the end result of a sent email | Not enough data | |
Design Testing | Has a dedicated design testing feature, which tests email code, formatting, and other design aspects | Not enough data |
Platform Data
Performance | Contains tools to visalize campaign performance | Not enough data | |
Dashboard | Has a centralized dashboard for users to interact with | Not enough data | |
Analytics | Contains a way to visualize campaign analytics | Not enough data |
SMS Platform
Reporting | Provides pre-built or customizable performance reports | Not enough data | |
Automation | Automates tasks and features for added convenience | Not enough data | |
White Label | Offers a white labeling service for agencies or resellers to customize platform branding | Not enough data | |
Text-to-Landline | Text enables landline phones so users can receive text messages sent to an existing business number | Not enough data | |
Short Codes | Provides businesses with 5- to 6-digit short codes for running text marketing campaigns | Not enough data | |
API Integration | Facilitates the integration of text messaging into existing business applications through an SMS gateway API | Not enough data |
Page Customization
Drag and Drop | Allows users to drag and drop items and content to customize their site's look. | Not enough data | |
Templates | Provides ready-made templates for simplified landing page creation. | Not enough data | |
Advanced Customization | Allows users to edit a page's HTML or CSS code, or add custom code. | Not enough data | |
Content Library | Allows users to upload and manage content such as photos, videos, and audio. | Not enough data |
Page Optimization
A/B Testing | Enables users to test changes to a page by administering the change to a portion of visitors and measuring conversion. | Not enough data | |
Mobile Responsive | Creates mobile responsive pages for optimized viewing on mobile devices. | Not enough data | |
Web Analytics | Gives users insight into unique pageviews, conversions, visitor location and device type, etc. | Not enough data | |
SEO | Optimizes content to increase search engine result rankings. | Not enough data |
Generative AI
AI Text Generation | Allows users to generate text based on a text prompt. | Not enough data | |
AI Text Summarization | Condenses long documents or text into a brief summary. | Not enough data | |
AI Text Generation | Allows users to generate text based on a text prompt. | Not enough data | |
AI Text Summarization | Condenses long documents or text into a brief summary. | Not enough data | |
AI Text Generation | Allows users to generate text based on a text prompt. | Not enough data |
Agentic AI - Landing Page Builders
Cross-system Integration | Works across multiple software systems or databases | Not enough data |
Agentic AI - Personalization Engines
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Natural Language Interaction | Engages in human-like conversation for task delegation | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Agentic AI - Personalization
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Natural Language Interaction | Engages in human-like conversation for task delegation | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Agentic AI - SMS Marketing
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Multi-step Planning | Ability to break down and plan multi-step processes | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Natural Language Interaction | Engages in human-like conversation for task delegation | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Agentic AI - Email Marketing
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Multi-step Planning | Ability to break down and plan multi-step processes | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data |
Agentic AI - Email Deliverability
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |
Agentic AI - Email Template Builder
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data |
Agentic AI - Email Testing
Autonomous Task Execution | Capability to perform complex tasks without constant human input | Not enough data | |
Cross-system Integration | Works across multiple software systems or databases | Not enough data | |
Adaptive Learning | Improves performance based on feedback and experience | Not enough data | |
Proactive Assistance | Anticipates needs and offers suggestions without prompting | Not enough data | |
Decision Making | Makes informed choices based on available data and objectives | Not enough data |