Campaign Monitor by Marigold Reviews & Product Details

Campaign Monitor by Marigold Product Details

Claimed

Campaign Monitor by Marigold is a simple yet powerful email marketing solution designed to help users create, manage, and optimize their email campaigns. This tool is tailored for marketers seeking to enhance their communication with subscribers through visually appealing and personalized emails. By focusing on user-friendly features, Campaign Monitor empowers individuals and teams to effectively engage their audience and drive conversions without needing extensive technical skills. This email marketing platform is particularly beneficial for small to medium-sized businesses, non-profits, marketing agencies, IT agencies, and marketing teams that prioritize building strong relationships with their subscribers. With its intuitive interface and robust functionality, Campaign Monitor caters to a diverse range of users, from those just starting in email marketing to seasoned professionals looking for efficient ways to streamline their campaigns. The platform's design is centered around making email marketing accessible, enabling users to focus on crafting compelling messages rather than getting bogged down by technical complexities. Key features of Campaign Monitor include a library of beautiful email templates, a drag-and-drop email builder, and engagement-based segmentation tools. The pre-designed templates allow users to create visually striking emails that reflect their brand identity, while the drag-and-drop builder simplifies the process of customizing layouts and content. This means that even users with minimal design experience can produce professional-quality emails that resonate with their audience. Engagement-based segmentation further enhances the effectiveness of campaigns by allowing marketers to tailor their content based on subscriber behavior and preferences, ensuring that the right message reaches the right audience at the right time. In addition to these features, Campaign Monitor offers comprehensive analytics and reporting tools that provide insights into campaign performance. Users can track open rates, click-through rates, and other key metrics, enabling them to refine their strategies and improve future campaigns. This data-driven approach helps marketers understand what resonates with their audience, allowing for continuous improvement and increased engagement over time. Overall, Campaign Monitor by Marigold stands out in the email marketing category by combining ease of use with powerful features that facilitate effective communication. Its focus on personalization, design, and analytics makes it a valuable tool for any organization looking to enhance its email marketing efforts and foster lasting relationships with subscribers.

Product Website

Seller

Marigold

Discussions

Campaign Monitor by Marigold Community

Languages Supported

English

Product Description

Campaign Monitor’s easy-to-use, professional-grade email marketing and automation platform helps today’s fast-growing businesses use email to drive real, bottom line results.

Overview by

Taylor Smillie

Campaign Monitor by Marigold Integrations

(15)

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Dayna L.

Marketing Manager

Enterprise (> 1000 emp.)

3/31/2025

"Easy to use with most of the basic elements you'd expect to have are met"

4/5

What do you like best about Campaign Monitor by Marigold?

Campaign Monitor's user interface is very good. It is one of the most simple email marketing tools I have personally used, with clear areas for one-off campaigns, automation and report viewing.

Setting up automated email campaigns is very simple and painless, again, something that is a very strong selling point for the platform. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

There is a lack of dedicated customer support when you're in the account itself. In emergencies that I have experienced before, I could only go through online articles or a digital assistance tool. This was not enough, as the account needed human intervention. As I do not regularly speak to our account manager, I did not know there was a dedicated support number. This isn't obvious enough. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

Campaign Monitor allows the business to easily generate enquiries with existing customer data through branded email templates. We are able to customise these fully which helps develop and maintain brand standards.

It is also producing essential transactional/automated emails to inform customers at each step of the journey, correctly being triggered through our in-house CRM. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

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It's great to hear that Campaign Monitor is helping your business easily generate enquiries with existing customer data and maintain brand standards through customizable email templates. We're pleased to support your marketing efforts. Noted about the customer support number being difficult to find - I'll share this feedback with our product team. Thank you for taking the time to leave a thoughtful review!

Ian H.

Head of Marketing

Enterprise (> 1000 emp.)

3/26/2025

"Fantastic template editor and strong results"

4/5

What do you like best about Campaign Monitor by Marigold?

Campaign Monitor has an easy to use interface that makes building emails quick and easy. Our emails look great and we find that we have a reasonable level of flexibility when creating our templates. The system has a range of tools to assist with delivery rates and the solution caters for transaction, journey-base and campaign based emails, although we are predominantly using the solution for campaign emails and transactional. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

The reporting isn't as good as it could be in relation to transactional emails, however this is in part due to the way in which we are using the system (we essentially manage the journeys via our tech team and use the transactional feature more as a journey based solution).

We've also noticed a decline in our open rates gradually over time for our campaign emails, however the rates are still stronger than industry average and the quality of our database will no doubt be also playing a part. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

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We're glad to hear that you find our template editor easy to use and that it has helped you achieve strong results with your emails. For declining open rates, please check out our blog that includes some great advice on how to improve your open rates: https://www.campaignmonitor.com/blog/email-marketing/all-about-email-open-rates/.

Hope this helps - thank you so much for taking the time to share your review!

Ben C.

Senior Marketing Executive

Mid-Market (51-1000 emp.)

3/20/2025

"A hassle free way to email your database efficiently"

4.5/5

What do you like best about Campaign Monitor by Marigold?

Campaign Monitor has a seamless integration with our booking system, Roller Digital. This makes it extremely easy to pass data efficiently directly to Campaign Monitor. This empowers us to create automations based on various data fields along with always ensuring data is up to date and accurate. Due to the simple interface and email builder, it's also really easy for all of our team to use which makes us more efficient. The support team is also great, if we ever do encounter any issues, they're quickly sorted. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

Being a franchise network, we sometimes share templates with our franchisees to save some legwork. Unfortunately you can't export templates directly which can make it more tricky to share. Other than this, it does everything and more than we need. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

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We appreciate your feedback and are glad to hear that Campaign Monitor has been beneficial in keeping your guests engaged and driving conversions. We understand the challenge with sharing templates and will take this into consideration for future improvements. Thanks a ton for taking the time to share your review!

Michael S.

Publisher

Small-Business (50 or fewer emp.)

3/19/2025

"Committed to Excellence and Reliability"

5/5

What do you like best about Campaign Monitor by Marigold?

Campaign Monitor simply works without fuss or unnecessary complications. Just as important, every interaction with the team members and representatives have been indicated a corporate culture committed to providing world class service. They make it easy to get started, and have all the tools we have needed to effectively communicate with our subscribers. Their focus security and reputation means that our emails get through. We send an email every day to our subscribers, with Campaign Monitor reliably delivering those without delay. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

Nothing! Everything about Campaign Monitor works as claimed. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

Campaign Monitor solves several key issues.

First, we have a large and growing list. Their segmenting tools help us ensure people are getting what they need—and the malacious bots are kept at bay. All of which helps us preserve our reputation and better serve our subscribers.

Second, Campaign Monitor has an amazing delivery rate, meaning we're able to deliver content to our subscribers when they want and need it.

Lastly, Campaign Monitor's templates are flexible, allowing us to provide content in a fresh way each day. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

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We're thrilled to hear that Campaign Monitor has been working seamlessly for you and that you've had positive interactions with our team. We're committed to providing world-class service and making email marketing easy and effective for our customers. Really appreciate you taking the time to leave such a thoughtful, thorough review!

Ryan A.

Owner of Switchback Email

Small-Business (50 or fewer emp.)

3/18/2025

"An agency using Campaign Monitor for over a decade."

5/5

What do you like best about Campaign Monitor by Marigold?

As an agency, we utilize the template language they provide to build very custom templates for our clients who want to run their own email marketing on our agency account but need an easy-to-use custom template.

The API and transactional smart email feature offer us very advanced email marketing features you can't find anywhere else. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

There are some list limitations that we run across when we have multiple lists that need to update each other simultaneously.

A few automation limitations based on how automation is triggered hold us back from some advanced triggers we'd like to implement.

We can navigate around both, and overall, there's not much we dislike about Campaign Monitor. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

The support team is amazing and very knowledgeable. We've had very few issues that needed solved but when we do they are on it and provide detailed explanations. Two recently were with a third party API tool we're using and they were able to idetency how they integrated with Campaign Monitor and what the issue was. The other was how Camapign Monitor handles timestamps passed through the API and were able to help us find a solution that worked for our issue. But nothing was broken or needed fixed. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

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We're thrilled to hear that you've been enjoying the template language and advanced email marketing features provided by Campaign Monitor. We appreciate your feedback on the list and automation limitations, and we're continuously working to improve our platform to better meet the needs of our users. Thanks so much for taking the time to share your review with us!

Tom G.

Director

Small-Business (50 or fewer emp.)

3/18/2025

"Versatile Product, Great Customer Support"

5/5

What do you like best about Campaign Monitor by Marigold?

Campaign Monitor by Marigold is an intuitive product with a robust web application that makes building, deploying and reporting upon email Campaigns easy to do. We found their thorough API documentation helpful in building custom data feeds that any marketer can appreciate. Beyond the product itself, Campaign Monitor's customer support team excellent. They not only respond to questions in an effective an timely manner, they also provide insightful reports and suggest appropriate new features. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

One pain point we had (that I believe is in the product pipeline) is the specific functionality around setting a future data for automated campaigns. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

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Thank you for sharing your experience with Campaign Monitor. We're thrilled to hear that our product has been beneficial to your organization in building, testing, deploying, and reporting on email marketing campaigns. Noted on your feedback, I will share it with the team. Thanks for taking the time to leave your review!

Verified User in Apparel & Fashion

Small-Business (50 or fewer emp.)

4/7/2025

"Great experience!"

4/5

What do you like best about Campaign Monitor by Marigold?

The platform is super user-friendly - we use it daily and our team is happy with it. The customer support is great, everyone you encounter is helpful, reliable and responsive. There are incredible features that are integrated in the platform - some of the features are paid which we haven't unlocked, but there is an opportunity to explore the possibilities and improve your performance and email campaigns. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

There are some minor bugs, such as the Lists & Subscribers only being able to be accessed from specific browsers, which is a bit inconvenient. There was also an issue where one of our campaigns was not delivered to anyone on our list for 4 hours, only working after we logged support. We escalated the issue and got quick feedback which was appreciated; however, the feedback did not answer our concerns, suggesting the issue was due to queuing or mail servers and that the delay was normal in the email world even though we had never encountered this. This was an isolated incident but still caused stress and uncertainty. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

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We're thrilled to hear that you find Campaign Monitor user-friendly and that our customer support has been helpful and reliable. We appreciate your feedback about the minor bugs and the issue with campaign delivery, and we apologize for any inconvenience. We are constantly working to improve our platform and address any issues that may arise. I'll share your feedback with our product team - thanks for taking the time to share your thoughtful feedback!

JoAnn H.

Creative Account Manager

Small-Business (50 or fewer emp.)

3/3/2025

"Best customer support"

5/5

What do you like best about Campaign Monitor by Marigold?

Not only does the Campaign Monitor platform make sending highly-customized emails easy and fun, their support team is phenomenal. I have been working with Campaign Monitor for 10+ years and have never had a lapse in great service. Highly recommend. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

The only very nit-picky thing is that with any email software, there is a bit of a learning curve to do advanced email sends. But I think that is to be expected. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

Campaign Monitor is one of the tools we offer to our clients for sending highly-customized and personalized emails that are trackable and provide them with the reporting insights they need to make important marketing decisions. This benefits our agency by making us look like experts and garnering more email business. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

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We're thrilled to hear that you've had a great experience with our support team over the past 10+ years. Thank you for recommending us!

Lamont P.

Web Design Manager

Enterprise (> 1000 emp.)

3/19/2025

"Campaign Monitor an Excellent Email Distribution/Management/Creation Tool"

5/5

What do you like best about Campaign Monitor by Marigold?

We use campaign monitor almost everyday. I love the easy and efficient UI for Campaign Monitor. Its low code, no-code email builder tool. Its User management and robust analytics as well as its top notch customer service team. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

List sharing across client accounts are problematic by design. However, for our needs we would like more fluidity and less friction. Review collected by and hosted on G2.com.

What problems is Campaign Monitor by Marigold solving and how is that benefiting you?

Its is solving our major need for tracking a measuring our email sends to ensure we are maximizing efforts. We also have a ton of emails going out all the time from different departments, centers and offices. We use Campaign monitor to manage MOST if not all internal communications. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

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We're thrilled to hear that you find Campaign Monitor's UI easy and efficient, and that you appreciate our low code, no-code email builder tool. Our user management and robust analytics are designed to provide valuable insights for your email campaigns. We're sorry to hear about the challenges with list sharing across client accounts, and we appreciate your feedback on this. We're constantly working to improve our platform and will take your input into consideration. Thanks for taking the time to share your review!

Carly P.

Digital Marketing Executive

Mid-Market (51-1000 emp.)

3/31/2025

"Easy to use and helpful"

4/5

What do you like best about Campaign Monitor by Marigold?

I like that Campaign Monitor is generally very user friendly. It's easy to navigate and use without the need for extensive training. For the most part, it is logical and simple to find the areas you need. Review collected by and hosted on G2.com.

What do you dislike about Campaign Monitor by Marigold?

It would be useful to have some additional analytics that are a little more in depth. Review collected by and hosted on G2.com.

Response from Michelle Slifcak Villa of Campaign Monitor by Marigold

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We're glad to hear that you find Campaign Monitor user-friendly and easy to navigate. We appreciate your feedback about the desire for more in-depth analytics, and we'll definitely take that into consideration for future improvements. We're pleased to know that Campaign Monitor has made it easier for you to manage your email campaigns in one place. Thanks for leaving us your review!